Trofeo®, the mill’s hallmark cloth is a frequently promoted item. For Fall ’07, a stunning mailing piece has been created that is linked to a sales contest, “The Championship Season”. There will be three first prizes to 2008 sporting events: a pair of tickets to the Super Bowl, a pair of tickets to the World Series and a pair of tickets to the U.S. Tennis Open. The winners will be drawn at Gladson’s January 2008 sales meeting.
Mini Anteprima brochures are made available each season to the top users of this special selection from Ermenegildo Zegna.